January 18, 2026

retail investors

Halfway to Bitcoin Euphoria, Are Retail Investors Here Yet?

Bitcoin Euphoria is within reach, but retail investors are still hesitant to jump on the bandwagon

As Bitcoin’s price approaches its historical high, the question arises: are retail investors participating in this bull run? Traditionally, retail investors have been a significant force in previous crypto market rallies. However, this cycle has been different, with institutional investors playing a more prominent role. This article examines various metrics to assess the current level of retail participation and explores the factors driving their behavior. Understanding these dynamics is crucial for gauging the sustainability and potential trajectory of the current bitcoin market cycle

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