April 18, 2026

E.W. Scripps unveils cost-cutting and AI integration for $150M EBITDA growth by 2028

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E.W. Scripps has announced a transformation plan that aims to boost annual enterprise earnings by between $125 million and $150 million by 2028, focusing on cost-cutting and AI integration. The plan intends to leverage AI primarily to relieve journalists of administrative duties rather than replace them, allowing more focus on news gathering and reporting. This strategic move comes as the broadcast industry faces significant challenges from streaming services and declining traditional TV viewership, prompting companies like Scripps to pursue technological innovations and more efficient operations to ensure growth and sustainability. During this transformation, CEO Adam Symson emphasized preserving journalism’s core while adapting to the evolving media landscape.

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